{"product_id":"laurastar-lift-red-steam-iron","title":"LauraStar Lift-Red Steam Iron","description":"\u003cul\u003e\n\u003cli\u003eELIMINATION OF GERMS THAT RESIST TO 30 AND 40°C WASH CYCLES AND PREVENTION OF ALLERGIES THANKS TO THE LAURASTAR DRY MICROFINE STEAM\u003c\/li\u003e\n\u003cli\u003eYOU CAN IRON ON A BOARD OR STEAM DIRECTLY ON A HANGER\u003c\/li\u003e\n\u003cli\u003ePERFECT RESULTS IN A SINGLE MOVEMENT FOR ALL FABRICS AND COLOURS THANKS TO A PROFESSIONAL IRON\u003c\/li\u003e\n\u003cli\u003eEASY TO PUT AWAY, EASY TO MOVE AROUND AND READY IN 3 MINUTES THANKS TO ITS UNIQUE ERGONOMIC\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"block-heading__subtitle\" id=\"technologie\"\u003eINNOVATIVE AND STATE-OF-THE-ART TECHNOLOGY\u003c\/div\u003e\n\u003ch2 class=\"block-heading__title\"\u003eWHAT IS DRY MICROFINE STEAM?\u003c\/h2\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cdiv class=\"text-columns\"\u003e\n\u003cp\u003eMaking technology available to individuals that had previously only been meant for professionals has been Laurastar’s mission for almost 40 years. Laurastar DMS (Dry Microfine Steam) offers top-of-the-range, high-performance technology in three steps.\u003c\/p\u003e\n\u003cdiv\u003e\n\u003csection class=\"section\"\u003e\n\u003cdiv class=\"block-article block-article--left article-right\"\u003e\n\u003cdiv class=\"block-article__wrap d-flex justify-content-between\"\u003e\n\u003cdiv class=\"block-article__caption\"\u003e\n\u003cdiv class=\"block-heading\"\u003e\n\u003cdiv class=\"block-heading__subtitle\"\u003ePHASE 1\u003c\/div\u003e\n\u003ch2 class=\"block-heading__title\"\u003eTHE BIRTH OF DMS TECHNOLOGY\u003c\/h2\u003e\n\u003cdiv class=\"block-heading__desc\"\u003eMore than just water turned into steam, Dry Microfine Steam (DMS) is superheated steam. Laurastar has engineered a boiler system that allows the steam to reach above average temperatures with exceptional properties. How is this possible? The volume inside the boiler remains constant. When heated, the water molecules that turn into steam become more and more agitated. As a result, the pressure increases considerably. This is how the temperature rises beyond boiling point up to 160°C.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"section section--text-basic\"\u003e\n\u003cdiv class=\"block-text\"\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cdiv class=\"text-columns\"\u003eTherefore, the steam transformed into gas accumulates thermal energy. This furthermore creates a distillation process, ensuring that only the water emerges from the heater, leaving impurities behind.\u003cbr\u003e\u003cbr\u003e\n\u003csection class=\"section\"\u003e\n\u003cdiv class=\"block-article\"\u003e\n\u003cdiv class=\"block-article__wrap d-flex justify-content-between\"\u003e\n\u003cdiv class=\"block-article__caption\"\u003e\n\u003cdiv class=\"block-heading\"\u003e\n\u003cdiv class=\"block-heading__subtitle\"\u003ePHASE 2\u003c\/div\u003e\n\u003ch2 class=\"block-heading__title\"\u003eTHE INGENIOUS STEAM CIRCUIT\u003c\/h2\u003e\n\u003cdiv class=\"block-heading__desc\"\u003eLaurastar DMS follows a precise path through our appliances. This is carefully designed by our engineers to ensure that the steam maintains its original power until it leaves the boiler, preserving its maximum energy level and guaranteeing a speed and temperature well above the market average. As soon as it is activated, the steam is propelled out of the boiler at a phenomenal speed, giving the water vapour molecules exceptional energy.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"block-article__image\"\u003e\u003cimg class=\"img-responsive\" alt=\"Homepage article right\n                                image\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dwc1fcd6be\/LAB-L\/DMS\/Technologie-2_Circuit-DMS-min.png\" width=\"445\" height=\"445\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"section section--text-basic\"\u003e\n\u003cdiv class=\"block-text\"\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cdiv class=\"text-columns\"\u003e\n\u003cp\u003eIt is heated and dried again before being released at a speed of 129km\/h. Its starting power unfolds instantly, acting at the maximum energy level to ensure perfect sterilising, ironing and steaming. In our IGGI hygienic steamer, Dry Microfine Steam is propelled as it is created so its starting power remains intact.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003csection class=\"section\"\u003e\n\u003cdiv class=\"block-article block-article--left article-right\"\u003e\n\u003cdiv class=\"block-article__wrap d-flex justify-content-between\"\u003e\n\u003cdiv class=\"block-article__caption\"\u003e\n\u003cdiv class=\"block-heading\"\u003e\n\u003cdiv class=\"block-heading__subtitle\"\u003ePHASE 3\u003c\/div\u003e\n\u003ch2 class=\"block-heading__title\"\u003eTHE POWER OF DRY MICROFINE STEAM\u003c\/h2\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cp\u003eThe power of Dry Microfine Steam comes from the water molecules that have been transformed into gas, whose exceptional energy and volume are distributed evenly throughout fabrics and into the heart of their fibres. The accumulated heat and energy spreads through the fabric, killing germs deep down and restoring volume to the fibres and fabric. Laurastar DMS is a reliable, chemical-free solution for disinfecting, steaming and ironing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"section section--text-basic\"\u003e\n\u003cdiv class=\"block-text\"\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cdiv class=\"text-columns\"\u003eThe result is also more long-lasting: it is a 100% gaseous state which contains no water molecules in their liquid form. The fabric remains dry, so it does not shrink and microorganisms do not reproduce. Thanks to its speed and energy, Laurastar DMS spreads evenly over objects, non-porous materials and smooth surfaces. It perfectly covers the objects' shape and fits into every nook and cranny. This power guarantees reliable and complete disinfection.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection id=\"benefices\" class=\"section section--text-basic\"\u003e\n\u003cdiv class=\"block-text\"\u003e\n\u003cdiv class=\"block-heading__subtitle\"\u003eA SIMPLE PROMISE\u003c\/div\u003e\n\u003ch2 class=\"block-heading__title\"\u003ePERFORMANCE, CARE AND HYGIENE\u003c\/h2\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cdiv class=\"text-columns\"\u003eAs mentioned above, thanks to Laurastar’s exclusive technology, the Dry Microfine Steam has unique properties for unparalleled results when beautifying your clothes and sanitising your home. The promises of Laurastar DMS are simple: high performance, fabric care and hygiene. A natural technology that will help you avoid chemical products. Beautify and purify your life!\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\n\u003cdiv class=\"block-heading__subtitle\"\u003e\u003cspan\u003eDISINFECTION\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cdiv class=\"text-columns\"\u003eAccording to tests carried out by several independent scientific laboratories with the ISO 17025 standard, Laurastar DMS is the only steam that eliminates 100% of dust mites, bedbugs, lice, moths and nits and up to \u0026gt;99.999% of bacteria, viruses and fungi (Candida albicans). It is equally effective against odours and animal allergens.\n\u003cp\u003e\u003cimg class=\"img-responsive\" alt=\"Lamarque Article 1\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dwa1e84d26\/LAB-L\/DMS\/B%C3%A9n%C3%A9fices-DMS-1_D%C3%A9sinfection-min.png\"\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"block-heading__subtitle\"\u003e\u003cspan\u003ePERFORMANCE\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cdiv class=\"text-columns\"\u003ePowerful, fast and expansive, Dry Microfine Steam guarantees perfect results in half the time. DMS technology is the key to effortless style when ironing your clothes and perfect hygiene when disinfecting your home.\u003cbr\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cdiv class=\"text-columns\"\u003e\n\u003cp\u003e\u003cimg class=\"img-responsive\" alt=\"Lamarque Article 1\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dwf2a9f6be\/LAB-L\/DMS\/B%C3%A9n%C3%A9fices-DMS-2_Performance-min.png\"\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"block-heading__subtitle\"\u003e\u003cspan\u003eCARE\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cdiv class=\"text-columns\"\u003eNatural and respectful, Laurastar DMS takes care of all materials. It cleans and beautifies fabrics, but also disinfects objects without damaging them. Materials are restored to their former glory and are looked after in a gentle and hygienic way, without the use of any chemicals.\n\u003cp\u003e\u003cimg class=\"img-responsive\" alt=\"Lamarque Article 1\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dw40fc7b82\/LAB-L\/DMS\/B%C3%A9n%C3%A9fices-DMS-3_Soin-min.png\"\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003csection class=\"section lamarque-video\"\u003e\n\u003cdiv class=\"content-asset\"\u003e\n\u003cdiv class=\"lamarque-header\"\u003e\n\u003cdiv class=\"block-heading__subtitle\" id=\"purify\"\u003eLAURASTAR DRY MICROFINE STEAM\u003c\/div\u003e\n\u003ch2 class=\"block-heading__title\"\u003eBEAUTIFY AND PURIFY YOUR LIFE\u003c\/h2\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cp\u003ePurifying fabrics and living spaces can be a challenge! Unfortunately, not everything you want to sanitise is suitable for the washing machine. And when it is possible to put your things in the washing machine, it does not mean that they will withstand a high temperature wash, which is essential to ensure thorough disinfection. Washing below 60°C does not eliminate bacteria and microbes. Chemical products can be an alternative, but they are harmful to your health and the environment. To avoid the use of toxic products, there is a simple and natural method: steam! It is suitable for all materials and surfaces. As seen in the \u003cspan style=\"text-decoration: underline;\"\u003e\u003ca href=\"https:\/\/www.laurastar.com\/our-expertise\/ls3.html\"\u003etechnologie\u003c\/a\u003e\u003c\/span\u003e section, we now know that a powerful and certified steam like Laurastar DMS has the power to disinfect materials naturally and reliably without any harmful effects on human health and the environment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cdiv class=\"video-box\"\u003e\n\u003cdiv class=\"block-video\"\u003e\u003cimg alt=\"Video1\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dw288d589c\/LAB-L\/DMS\/VISUEL_MICRO-ORGANISME_EN-min.png\" title=\"\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"section\"\u003e\n\u003cdiv class=\"block-article\"\u003e\n\u003cdiv class=\"block-article__wrap d-flex justify-content-between\"\u003e\n\u003cdiv class=\"block-article__caption\"\u003e\n\u003cdiv class=\"block-heading\"\u003e\n\u003ch6 class=\"block-heading__subtitle\"\u003eLAURASTAR DMS\u003c\/h6\u003e\n\u003ch2 class=\"block-heading__title\"\u003eACTS AGAINST ALL GERMS\u003c\/h2\u003e\n\u003cdiv class=\"block-heading__desc\"\u003eLaurastar's exclusive steam is a natural solution to protect your health and that of your loved ones. Sterilising with steam reduces the risk of bacterial infections, viral infections and the chance of developing fungal infections. It ensures fast, effective and chemical-free sterilisation. It thoroughly disinfects all fabrics and surfaces, in every nook and cranny. Certified by scientific laboratories, it acts against all microbes: bacteria, viruses and fungi.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"block-article__image\"\u003e\u003cimg class=\"img-responsive\" alt=\"Homepage article right\n                                            image\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dw6dd0588b\/LAB-L\/DMS\/Usage-1-min.png\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"section\"\u003e\n\u003cdiv class=\"banners header-mark\"\u003e\n\u003cdiv class=\"d-flex banners__wrap\"\u003e\n\u003cdiv class=\"banners__item\"\u003e\n\u003cdiv class=\"block-banner\"\u003e\n\u003cimg class=\"block-banner__img\" alt=\"\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dwb6e112b0\/LAB-L\/DMS\/CTA-Virus-min.png\"\u003e\n\u003cdiv class=\"block-banner__caption\"\u003e\u003cspan\u003e\u003ca class=\"block-banner__link\" href=\"https:\/\/www.laurastar.com\/labl5.html\"\u003eHOW TO PROTECT YOURSELF FROM VIRUSES\u003c\/a\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"banners__item\"\u003e\n\u003cdiv class=\"block-banner\"\u003e\n\u003cimg class=\"block-banner__img\" alt=\"\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dw7eb8b435\/LAB-L\/DMS\/CTA-Bact%C3%A9ries-min.png\"\u003e\n\u003cdiv class=\"block-banner__caption\"\u003e\u003ca class=\"block-banner__link\" href=\"https:\/\/www.laurastar.com\/labl4.html\"\u003eAVOID INFECTIOUS BACTERIA\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"banners__item\"\u003e\n\u003cdiv class=\"block-banner\"\u003e\n\u003cimg class=\"block-banner__img\" alt=\"\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dwcc571335\/LAB-L\/DMS\/CTA-Champignons-min.png\"\u003e\n\u003cdiv class=\"block-banner__caption\"\u003e\u003ca class=\"block-banner__link\" href=\"https:\/\/www.laurastar.com\/labl6.html\"\u003ePREVENT FUNGAL INFECTIONS\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003csection class=\"section\"\u003e\n\u003cdiv class=\"block-article block-article--left article-right\"\u003e\n\u003cdiv class=\"block-article__wrap d-flex justify-content-between\"\u003e\n\u003cdiv class=\"block-article__image\"\u003e\u003cimg class=\"img-responsive\" alt=\"Lamarque Article 1\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dwf602b5e2\/LAB-L\/DMS\/Usage-2-min.png\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"block-article__caption\"\u003e\n\u003cdiv class=\"block-heading\"\u003e\n\u003cdiv class=\"block-heading__subtitle\"\u003eLAURASTAR DMS\u003c\/div\u003e\n\u003ch2 class=\"block-heading__title\"\u003ePREVENTS ALLERGIES\u003c\/h2\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cp\u003eAll households are concerned, in particular for people with respiratory problems or those who are allergic, asthmatic, frail or sensitive to microorganisms and allergens present in dust, such as on our furniture and personal objects, but especially in our mattresses. The need for a healthy home, like a protective cocoon, is more essential than ever before. Sanitising your home with Laurastar DMS helps prevent allergies by eliminating 100% of dust mites and \u0026gt;97.7% of animal allergens. This natural solution is very effective for people who suffer from allergies or asthma, but also for babies and small children to prevent the development of sensitivities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"section\"\u003e\n\u003cdiv class=\"banners header-mark\"\u003e\n\u003cdiv class=\"d-flex banners__wrap\"\u003e\n\u003cdiv class=\"banners__item\"\u003e\n\u003cdiv class=\"block-banner\"\u003e\n\u003cimg class=\"block-banner__img\" alt=\"\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dwf07cc257\/LAB-L\/DMS\/CTA-Allergies-min.png\"\u003e\n\u003cdiv class=\"block-banner__caption\"\u003e\u0026lt;\u003ca class=\"block-banner__link\" href=\"https:\/\/www.laurastar.com\/labl3.html\"\u003eHOW TO PREVENT ALLERGIES\u003c\/a\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003csection class=\"section\"\u003e\n\u003cdiv class=\"block-article\"\u003e\n\u003cdiv class=\"block-article__wrap d-flex justify-content-between\"\u003e\n\u003cdiv class=\"block-article__caption\"\u003e\n\u003cdiv class=\"block-heading\"\u003e\n\u003cdiv class=\"block-heading__subtitle\"\u003eLAURASTAR DMS\u003c\/div\u003e\n\u003ch2 class=\"block-heading__title\"\u003ePREVENTS INVASIONS OF HARMFUL PESTS\u003c\/h2\u003e\n\u003cdiv class=\"block-heading__desc\"\u003eLiving with certain insects can become problematic when their presence is invasive. It then becomes difficult to get rid of them. Prevention is better than cure in the fight against these infestations. Laurastar DMS is an essential preventive hygiene measure. It destroys 100% of harmful pests such as bedbugs (eggs and adults), mites on clothing, lice and nits. Dry Microfine Steam is an excellent way to remove these pests from your suitcases and bags when you come back from holiday for example, but also from your mattresses, pillows, carpets, curtains, sofas, hats, helmets, etc. without chemicals.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"block-article__image\"\u003e\u003cimg class=\"img-responsive\" alt=\"Homepage article right\n                                            image\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dw1642839d\/LAB-L\/DMS\/Usage-3-min.png\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"section\"\u003e\n\u003cdiv class=\"banners header-mark\"\u003e\n\u003cdiv class=\"d-flex banners__wrap\"\u003e\n\u003cdiv class=\"banners__item\"\u003e\n\u003cdiv class=\"block-banner\"\u003e\n\u003cimg class=\"block-banner__img\" alt=\"\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dw6178b9bc\/LAB-L\/DMS\/CTA-Insectes-min.png\"\u003e\n\u003cdiv class=\"block-banner__caption\"\u003e\u003ca class=\"block-banner__link\" href=\"https:\/\/www.laurastar.com\/labl7.html\"\u003eGET RID OF HARMFUL INSECTS\u003c\/a\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003csection class=\"section section--text-basic\"\u003e\n\u003cdiv class=\"block-text\"\u003e\n\u003cdiv class=\"block-heading__subtitle\" id=\"beautify\"\u003eLAURASTAR DMS\u003c\/div\u003e\n\u003ch2 class=\"block-heading__title\"\u003eBEAUTIFIES YOUR LIFE\u003c\/h2\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cdiv class=\"text-columns\"\u003e\n\u003cp\u003eOriginally created by Laurastar for fashion designers with professional dry-cleaning technology, Laurastar DMS takes care of the beauty of fabrics. Its gentle action on the surface is just as effective when it gets deep into fibres to beautify and purify them.\u003c\/p\u003e\n\u003cp\u003eA garment's material, and how it moves and hangs, are details that make all the difference. Laurastar has mastered the use of steam and heat, so they can work their magic while enhancing your elegance. Unique expertise concentrated in a simpler-than-ever gesture that delivers exceptional performance: Laurastar steam removes creases in a single movement.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"section\"\u003e\n\u003cdiv class=\"block-article block-article--left article-right\"\u003e\n\u003cdiv class=\"block-article__wrap d-flex justify-content-between\"\u003e\n\u003cdiv class=\"block-article__image\"\u003e\u003cimg class=\"img-responsive\" alt=\"Lamarque Article 1\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dw3f838665\/LAB-L\/DMS\/Usage-4-min.png\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"block-article__caption\"\u003e\n\u003cdiv class=\"block-heading\"\u003e\n\u003cdiv class=\"block-heading__subtitle\"\u003ePERFECT RESULTS\u003c\/div\u003e\n\u003ch2 class=\"block-heading__title\"\u003eIN HALF THE TIME\u003c\/h2\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cp\u003eLaurastar’s unique expertise not only ensures unparalleled gentle care of your most precious fabrics, but also makes ironing and steaming easier than ever with DMS technology. Dry Microfine Steam guarantees impeccable and long-lasting results with minimal effort.\u003c\/p\u003e\n\u003cp\u003eThe power of Laurastar DMS ensures perfect results in a single movement. DMS technology continuously produces high-temperature steam. It effectively penetrates fabrics and plumps, sanitises and strengthens the fibres, ensuring that it spreads through the entire fabric, while also delivering a powerful promise recognised by fashion professionals of a perfect result in half the time.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"section\"\u003e\n\u003cdiv class=\"block-article\"\u003e\n\u003cdiv class=\"block-article__wrap d-flex justify-content-between\"\u003e\n\u003cdiv class=\"block-article__caption\"\u003e\n\u003cdiv class=\"block-heading\"\u003e\n\u003cdiv class=\"block-heading__subtitle\"\u003eORIGINAL INTEGRITY OF MATERIALS\u003c\/div\u003e\n\u003ch2 class=\"block-heading__title\"\u003ePRESERVATION AND RESPECT\u003c\/h2\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cp\u003eLaurastar DMS helps to care for your clothes and preserve their original beauty. It naturally and carefully plumps all fabrics, even the most delicate ones such as wool or angora. In addition, all non-washable or non-ironable clothes will regain their original beauty without ever needing to go to the dry cleaner.\u003c\/p\u003e\n\u003cp\u003eWhen it comes to your surfaces and personal objects, the chemicals used for disinfection are aggressive and corrosive, as they alter the materials over time with repeated cleaning. The use of Laurastar's exclusive steam as an alternative is just as effective and fully preserves the physical integrity of surfaces and objects.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"block-article__image\"\u003e\u003cimg class=\"img-responsive\" alt=\"Homepage article right\n                                                      image\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dwba7cd5f0\/LAB-L\/DMS\/Usage-5-min.png\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"section section--text-basic\"\u003e\n\u003cdiv class=\"block-text\"\u003e\n\u003cdiv class=\"block-heading__subtitle\" id=\"beautify\"\u003eSTEAM IS A SUSTAINABLE OPTION\u003c\/div\u003e\n\u003ch2 class=\"block-heading__title\"\u003eREDUCING OUR ENVIRONMENTAL FOOTPRINT\u003c\/h2\u003e\n\u003cdiv class=\"block-heading__desc\"\u003e\n\u003cdiv class=\"text-columns\"\u003e\n\u003cp\u003eSteam sanitation allows you to minimise your environmental footprint by drastically reducing the use of chemicals for both clothing care and disinfection of personal objects. It also makes it possible to reduce the temperature of wash cycles and the number of machine washes of your clothes, thus extending their life.\u003c\/p\u003e\n\u003cp\u003eTo avoid the use of chemicals, there is a natural way to sanitise your home and laundry: steam! It is suitable for all fabrics and materials, as long as they are water and heat resistant. It thoroughly disinfects materials, in every nook and cranny. Maintaining your home with Laurastar DMS is a gentle, practical and effective alternative.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"section lamarque-video\"\u003e\n\u003cdiv class=\"content-asset\"\u003e\n\u003cdiv class=\"video-box\"\u003e\n\u003cdiv class=\"block-video\"\u003e\u003cimg alt=\"Video1\" src=\"https:\/\/www.laurastar.com\/dw\/image\/v2\/BCQQ_PRD\/on\/demandware.static\/-\/Sites-laurastar-eu-Library\/default\/dwfc9c9fdf\/LAB-L\/DMS\/R%C3%A9duire-empreinte-ecologique-min.png\" title=\"\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"High Country Quilts","offers":[{"title":"Default Title","offer_id":52832460505455,"sku":"sku-50352105619687","price":799.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0964\/7833\/1247\/files\/Laurastar_Red_Lift_befff38d-f098-4410-b31e-ddff57620c97.png?v=1775619173","url":"https:\/\/cuddlefabrics.com\/products\/laurastar-lift-red-steam-iron","provider":"Cuddle Fabrics","version":"1.0","type":"link"}